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The Importance of Good Quality Water (Campaign Tested)
Water is vital to the ecosystem, but are we doing enough to protect the water supply? Household products, industrial waste and agricultural run-off cause widespread water contamination that could be avoided - this is what Water Quality Month aims to raise awareness of during August. Nitrates, chemicals and other pollution find their way into waterways that feed the drinking supply and support the world's ecosystem. As a primary action to protect their drinking water, households can install a high-quality Doulton Water Filter, which are scientifically proven to act as a barrier against common contaminants. This simple step will allow families to have peace of mind that the water they are drinking is of the highest quality. But what about the problem of polluted waterways? We can all play a part in reducing the pollution of water. Check out our water solutions now! Time for change As the actions of Surfers Against Sewage have shown, change is possible. Following a strong campaign by the action group to clean up bathing areas that harboured bacteria as a result of raw sewage being pumped into waterways there was a massive drop in infected areas. Just 27% of bathing areas around the UK were classed as being at an acceptable standard in 1990. That now stands at 98.6%. While we need to rely on governments around the world to bring in legislation to target pollution generated by agriculture and industry, we can play our part as individuals. The potions, lotions and cleaning products that we pour down our sinks do not vanish; they find their way into the waterways. Likewise, the chemical weed killer and pesticide we use to protect our plants will eventually run off gardens as a result of rainfall and make their way into the water supply. While individually the effects of these pollutants may be small, the effects of a town doing this collectively are huge. We all need to take steps to help protect the quality of the water that we will eventually end up drinking. Water Quality Month So what can you do to help? Water Quality Month takes place throughout August and aims to raise awareness of what we put into the water system that is contributing to pollution. On a domestic level, homeowners are asked to: Avoid using chemical pesticides and herbicides Dispose of paint and oil correctly Avoid blocking or paving over natural drainage Do not pour out-of-date medication down the sink Clean up after pets Choose non-toxic household cleaners It is within our hands to help maintain a good quality of water but it is also in our hands to protect ourselves from contaminants that may remain in drinking water. Doulton's ceramic filters can filter a host of bacteria, cysts, and particles, including microplastics. Different filtration candles offer a tailored approach to filtration to best suit your needs. The message is simple - take care of the water you drink, make quality a priority. Check out our water solutions now!
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Industry Showcase Brings Valuable Exposure for New Doulton...
Doulton Water Filters were delighted to showcase two new products at the Exclusively Housewares show. The show gave the housewares industry a first glimpse of Doulton's Taste water filter bottle, which delivers high-spec filtration on the move. Check out our refillable Water Bottles now! Touted as a solution to the widespread consumption of bottled water, the refillable bottles give access to high-quality water without contributing to the problem of single-use plastic waste. The show also presented Doulton with the ideal industry platform to display its latest product - the prestigious Royal Doulton filtration system. Buyers from key premier outlets were able to see the superior materials and performance power of the luxury product first-hand. Fantastic quality The Exclusively Housewares show, which was held at the Business Design Centre in London, saw major name manufacturers of housewares present their goods to a hand-picked industry audience. Taking place over two days in June, Doulton's head of European sales, Rolf Jackson, was impressed with the quality and organisation of the show. He said: "Doulton found the Exclusively Housewares show a rewarding and enjoyable experience. The support in bringing in tailored buyers from high-profile retailers to forge relationships with manufacturers was excellent. "This was a hugely valuable experience for Doulton Water Filters and presented a great opportunity to widen the exposure of some of our key products through targeted media interest and engaging with buyers." Doulton Water Filters were keen to relay to buyers the strength of its Taste water filter bottle, which has been painstakingly developed to harness the level of filter performance expected from this global brand. Rolf added: "Our new water filter bottle received a really positive response, which we were delighted with after the huge amount of research and design that have gone into putting it into a league of its own when it comes to portable filtration." Check out our refillable Water Bottles now!
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Royal Doulton ELITE Filter System Delivers A New Standard...
The launch of the Royal Doulton ELITE water filter system sets a new standard in luxury appliances that promote wellbeing. Royal Doulton has stood for quality, innovation and ceramic excellence for centuries - now that expertise has been harnessed into this stylish and efficient water filter to provide families with high-quality drinking water on tap. A premium product, Doulton Water Filters' new Royal Doulton ELITE combines cutting-edge ceramic water filtration technology with a stylish and functional delivery system. Fitted with a dedicated Royal Doulton ELITE ceramic candle, it offers absolute filtration, reducing up to 99.99% of contaminants, including bacteria, cysts and heavy metals. Check out our water solutions now! For families concerned about recent studies revealing the presence of plastic microparticles in bottled water and tap water, the Royal Doulton ELITE offers microfiltration, filtering out microparticles down to 0.5 microns. Fitted with activated carbon, the Royal Doulton ELITE draws out chlorine that is used as a disinfectant to keep the water clean as it works through the water supply, greatly improving the taste of drinking water. 'Excellent quality drinking water' The filtered drinking water is delivered through a dedicated, stylish chrome tap, while discreet under-counter EcoFast housing guards against the unnecessary use of water. Rolf Jackson, Head of European Sales at Doulton Water Filters, explained: "The Royal Doulton ELITE brings together the highest specification components in water filtration technology to provide excellent quality drinking water. "Doulton Water Filters has been a leading manufacturer of ceramic water filters for more than a century, constantly working to exceed expectations. The Royal Doulton ELITE is a luxurious product that combines hundreds of years of research and innovation into a highly functional everyday item." "Drinking water, coffee, tea, ice and steamed vegetables will all taste better with the Royal Doulton ELITE. When lifestyle and health are so important, it makes sense to invest in the foundations of wellbeing with a world-class water filter. The Royal Doulton ELITE is the ideal solution for people who want the quality of bottled water, without the environmental footprint. The ceramic candle inside the filter only needs to be replaced every six months and is a natural product. Rolf added: "While taking out any potentially harmful contaminants, our water filters are designed to leave healthy minerals that help to boost wellbeing in the drinking water. "The quality of Royal Doulton filtered drinking water is excellent and, importantly, this is a sustainable solution. Doulton wants to encourage people to fill up reusable bottles at home and take high-quality drinking water they can rely on with them, instead of using hundreds of plastic bottles every year." Check out our refillable Water Bottles now!
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Refreshment Sponsorship Serves Up A Reminder Of The...
Doulton Water Filters was delighted to take a highly visible role in this year's Exclusively Housewares exhibition to highlight the everyday benefits of drinking filtered water. Adding a water filter to any home is a fantastic way to make an everyday change that will bring benefits year after year. Check out our water solutions now! To drive that message home, Doulton Water Filters sponsored the refreshments across the venue for the duration of the Exclusively Housewares Show at the Business Design Centre in London. Running from June 12 to 13, Exclusively Housewares is the premier showcase for preparation, cooking, serving and tableware in the UK. With water playing a major part in food and drink preparation, Doulton Water Filters is committed to ensuring households can access the highest quality water direct from their kitchen tap, which in turn will enhance the quality of food and drink created using that water. Make your favourite brew even tastier with filtered water Head of European sales at Doulton Water Filters, Rolf Jackson, said: "Whether steaming vegetables, preparing a healthy soup, making coffee or tea, or dropping an ice cube into your favourite malt, the quality of the water used will have an impact on the result. "Doulton water filter will remove any bacteria as well as the disinfectant chlorine to take away the chemical taste often associated with tap water. "The British public are huge fans of tea and coffee, and by sponsoring the refreshments at Exclusively Housewares, Doulton Water Filters wanted to send a reminder that filtered water is the way to make your favourite brew even tastier!" Doulton Water Filters manufactures a range of ceramic water filtration solutions from its base in Staffordshire. Visitors to the show will be able to learn more about contemporary new products, including the "filtadapt™" water filter, as well as the newly-launched premium Royal Doulton ELITE system. Rolf added, "Doulton was delighted to take part in Exclusively Housewares 2018 and to sponsor the refreshments. We believe the exhibition presented a great chance to highlight the importance of investing in quality drinking water and the benefits that can bring to everyday living." Check out our water solutions now!
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Doulton Water Filters Challenge Families To Discover The Difference In...
Doulton Water Filters are challenging families to "discover the difference" with the launch of a new campaign. Families are being invited to "test, taste and trust" the benefits that using a Doulton water filter brings as part of the "Discover the Doulton difference" message. Culminating in the launch of a new website, the campaign is challenging consumers' perceptions about just how much difference using a water filter makes to the taste of their drinking water. Check out our water solutions now! The ceramic water filter specialist also wants to draw attention to how important the quality and capacity of the water filter is to how effectively it removes contaminants. Powerful filtration Doulton water filters are powerful tools, backed by years of research and testing, that can draw a vast number of impurities and contaminants from drinking water. Crucially, the design of Doulton water filters ensures that beneficial properties, such as healthy minerals, remain. And this is where Doulton water filters stand above many other inline filter systems, which can also remove the naturally occurring minerals from water during filtration, leaving so-called "empty water". Rather than just significantly improving the taste of drinking water by removing chlorine, Doulton's ceramic filters remove contaminants including bacteria, heavy metals and microplastics. It is this difference in quality that the Discover the Doulton difference campaign is set to shine a spotlight on. Doulton Water Filters marketing manager Yvonne Allen explained: "Quality is of absolute importance to us as a company and we want customers to realise that not all water filters are equal." "Doulton Water Filters continually invest in research and testing to improve the functionality of products, targeting the contaminants they can remove to improve the taste and quality of drinking water. "The overall message is that customers should know exactly what to expect from their water filter - and be secure in the knowledge they are investing in a quality product that is beneficial to lifestyle and wellbeing." Check out our water solutions now!
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How Can Drinking Filtered Water Help Reduce Allergies?
For millions of people, allergies impact daily life. From mild reactions to those much more serious and even life-threatening, allergy management is essential, and you might be surprised to know that water can play a part in this. First, it's important to understand what an allergic reaction actually is. These varied responses occur when our body's immune system recognises something as a threat and begins to produce antibodies called Immunoglobulin E (IgE), which travel to your cells and then release chemicals, producing a reaction. Lots of reactions cause respiratory symptoms, such as itchy, runny noses, tight chest, or they can manifest as breakouts on the skin. Check out our water solutions now! Does Drinking Water Help Reduce Allergies? We first need to understand a bit more about what's happening in our bodies when an allergic reaction occurs. As part of a body's response to an allergen, histamine levels rise. Water is relevant because how hydrated we are is a factor in how significant an amount of histamine is released. So, water actually has the power to regulate your histamine levels. This does not mean drinking water can act to prevent or treat an allergic reaction, but it's good to know that avoiding dehydration by drinking water will help to maintain normal histamine activity. By drinking enough water, you can stay hydrated, and instead of battling to retain water levels in the body, histamine can concentrate on tackling allergens. Ultimately, a healthy immune system is needed to fight all manner of health concerns, and water is one of the key tools to maintain overall health when combined with our diet and exercise. Contaminated water is causing allergies While treated water, the type found in domestic kitchens, is strictly regulated to meet health and taste standards, some of the chemicals used to treat it, such as chlorine and fluoride, can be irritants and possibly act as allergens. So it is possible that unfiltered water could cause a reaction in some people, but it's usually what's in it, rather than the water itself. If you consider this in relation to hydration's impact on histamine levels, you can see that if we're trying to be healthy and consuming plenty of tap water at home, without a filter, we could, in fact, be consuming more of these irritants and potential allergens. A simple, effective solution is to add a filter, whether that's a filtered bottle or an at-home unit. Filtering tap drinking water to reduce allergies Because the allergens and irritants tend to come from the treatment, not the water, you can reduce that by filtering the water before you drink it. The technology in our ceramic filters means you get all of the benefits of drinking water, without any hint of contaminants such as microorganisms and traces of chlorine that may have made it through water treatment to your tap. Enjoy super hydration with filtered water and added peace of mind. Boost your water quality with Doulton At Doulton®, we've got nearly 200 years of history and experience when it comes to water. All of our water filtration products incorporate cutting-edge ceramic technology, which can remove all the contaminants and leave in all the goodness. Stay hydrated, minus the irritants and allergens, by exploring the Doulton® product range. Check out our water solutions now!
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How Free Tap Water Is Helping To Reduce...
The battle to cut waste generated by single-use plastic bottles has seen a significant movement towards promoting the availability of "free water". Of course, tap water has always essentially been free, but members of the public often felt awkward asking for free refills - particularly if they were not buying anything. The "Blue Planet" effect has seen awareness of plastic pollution rocket, prompting businesses and local authorities to take significant steps to make free tap water more easily accessible for people on the move. Check out our refillable Water Bottles now! London, in particular, has been a frontrunner in pushing the availability of "free water", with the mayoral assembly declaring that they want it to be "the norm" not to use single-use plastic bottles. Four water fountains have been set up already in the capital, with a further 16 due to be installed following bidding from communities to secure funding. Londoners are also being encouraged to top up reusable water bottles at shops and cafes across the city, which have signed up to the refill scheme - marked by a sign in the window. Drinking water fountains help the mission to go plastic-free Borough Market set the standard in London by announcing in August last year that it intends to go plastic-free. The foodie haven has already introduced water fountains to cut out any need to buy bottled drinking water from its cafes and restaurants. Elsewhere, the refill scheme has already begun to roll out to communities outside of London and, as the momentum continues to grow, hopefully more towns and cities will choose to drink tap water instead of contributing to plastic pollution by buying bottled water. With major chains backing the move to offer free drinking water refills and water companies getting behind the campaign to increase the availability of water fountains across the country, a real difference could soon be seen in the amount of plastic waste generated. Drinking water is an essential resource, and it is only right that it should be easily available. Change for good Charitable organisations such as Give Me Tap have been attempting to raise awareness of the issue of waste for some time and it is great to see widespread action taking place. Change begins with the individual, so rather than relying on bottled water, consider making a difference by drinking tap water at home. To ensure the best quality, a water filter is a great investment, removing up to 99.99% of tested contaminants to ensure healthy and tasty water. Invest in a refillable bottle and be confident in the fact that you are enjoying healthy drinking water that is not going to cost the Earth. Check out our refillable Water Bottles now!
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Raw Water: The Health Craze That Could Make...
In a world where modern technology, pollution and information overload can leave us seeking for a simpler solution the latest craze has seen people seeking out "raw water". With recent research revealing the presence of microplastics in bottled water there has been a growth in popularity in so-called raw water - that is water that is collected straight from its source. The current craze for water directly from its source has its origins in the United States, where individuals are collecting spring water and selling it at a premium - nearly as much as £20 a litre in some cases. While the idea of obtaining drinking water directly from a spring is on the face of it a way of getting closer to nature, drinkers may also be getting closer to the elements of the natural world that can actually make humans unwell. Check out our water solutions now! Is raw water harmful? Water treatment has come a long way and it has undergone that journey for the good of public health. While people are paying a premium for untreated water it is worth bearing in mind that people across the world are falling ill every day because they do not have basic access to clean drinking water. The bacteria and contaminants that can find their way into the water supply can pose a very real threat to human health. E-coli, cholera, salmonella, and giardia are all bacteria that occur in untreated water and can lead to serious, even fatal illnesses. Contained in the faeces of animals, these pathogens can either be excreted directly into rivers and lakes or find their way there through run-off from soil. That is not the only risk from water run-off either - nitrates used as fertiliser on farmlands are another problem for natural water sources. These can easily be washed into rivers and streams that pass through the farmland nitrates are used on. Nitrates can affect the ability of the blood to move oxygen around when consumed at high levels. Dealing with contaminants The upshot of this is that while the idea of harvesting raw water directly from a natural spring is done with the best intentions in mind, the reality may be that this water is contaminated and poses a risk to health. Tap water is treated to remove these dangerous contaminants before being channelled into the water supply that serves our homes. While the chlorine taste often apparent in tap water is a problem for some people, there is a solution to that: use a water filter. Choose a water filter instead Water filters work to remove residual bacteria and added disinfectants, such as chlorine, from tap water allowing families to drink natural tasting, but, importantly, clean water on tap. Portable, gravity-fed water filters offer a solution for people needing access to clean water while on the move. The most important factor though is that there really are dangerous bacteria, pathogens and cysts present in untreated water, it is a lesson that history has taught us – and outbreaks of illness across the world continue to prove. Raw Water may be the latest health craze but it is very much a craze that could end up having the opposite effect. Water treatment is treated to protect health, while water filters let you take control of the water that you drink in your home. Tap into nature's finest resource safely by taking control of what is in the water you drink by using a water filter. Check out our water solutions now!
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Doulton Water Filters Share Innovative Counterfeit Fightback Technique...
Doulton water filters will take the lead in helping companies from across the world protect their products from counterfeiting activity in a presentation at the WQA Convention. The ceramic water filter manufacturer, based in Staffordshire, UK, has developed an innovative solution to protect its products and customers from falling victim to fake products. At the international WQA 2018 Convention & Exposition, which takes place in the United States this week, Doulton Water Filters will deliver a presentation detailing the success of its authentication system in clamping down on fake copies. Check out our water solutions now! WQA: Showcasing the latest developments The annual showcase for the water treatment industry brings together leaders from across the industry to share information on developments, new technology and regulations. Doulton's sales manager for the United States, Tim Evans, who will be delivering the talk at the exhibition in Denver, Colorado, said: "Our products aim to enhance the well-being and health of our customers; in this marketplace, there is no room for poor imitations." "The level of counterfeit copies in the water treatment industry is alarming, particularly considering the amount of investment and research that goes into creating these high specification products." "Doulton is committed to protection and to this end created a comprehensive authentication system that cannot be replicated on fake copies." The water treatment industry has been plagued by counterfeit operators imitating their filters with inferior, sometimes dangerous, copies. As the technology is contained within the product, flaws usually only become apparent on use, and fake copies can appear outwardly convincing. The reality is that these fake filters are manufactured with inferior materials that will not remove contaminants from drinking water. Customers tempted by a lower price tag can be putting their health at risk if they inadvertently buy and install a counterfeit water filter. Authentication system In response to this problem, Doulton Water Filters, which supplies filters around the world, developed a two-step authentication system. This works by a unique serial number being added to every single filter. When a customer buys a genuine Doulton Water Filter, they can enter this code online to check it matches the company's manufacturing database. Tim added, "The WQA Convention is a fantastic platform to showcase the real inroads we have made into tackling the problem of counterfeit copies in the water treatment industry. "Hopefully, by sharing our insights, more legitimate producers can stop counterfeit producers from undermining their products and potentially putting consumers at risk." Check out our water solutions now!
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