Doulton Water Filters were delighted to showcase two new products at the Exclusively Housewares show.

The show gave the housewares industry a first glimpse of Doulton's Taste water filter bottle, which delivers high-spec filtration on the move.

Touted as a solution to the widespread consumption of bottled water, the refillable bottles give access to high quality water without contributing to the problem of single-use plastic waste.

The show also presented Doulton with the ideal industry platform to display its latest product - the prestigious Royal Doulton filtration system.

Buyers from key premier outlets were able to see the superior materials and performance power of the luxury product first hand.

Fantastic quality

The Exclusively Housewares show, which was held at the Business Design Centre in London, saw major name manufacturers of housewares present their goods to a hand-picked industry audience.

Taking place over two days in June, Doulton's head of European sales, Rolf Jackson, was impressed with the quality and organisation of the show.

He said: "Doulton found the Exclusively Housewares show a rewarding and enjoyable experience. The support in bringing in tailored buyers from high profile retailers to forge relationships with manufacturers was excellent.

"This was a hugely valuable experience for Doulton Water Filters and presented a great opportunity to widen the exposure of some of our key products through targeted media interest and engaging with buyers."

Doulton Water Filters were keen to relay to buyers the strength of its Taste water filter bottle, which has been painstakingly developed to harness the level of filter performance expected from this global brand.

Rolf added: "Our new water filter bottle received a really positive response, which we were delighted with after the huge amount of research and design that have gone into putting it into a league of its own when it comes to portable filtration."

Daniel Berko