Why Filtered Water? A Doulton guide to why you should filter your water

Why Filtered Water?

Person pouring water from a carafe into a glass next to a kitchen faucet.

A Doulton guide to filtered water

Drinking water is essential to our well-being, but hydration is just the beginning! Did you know that you can make your water taste even better by filtering at home? Not only does it taste delicious - it reduces contaminants, provides peace of mind and is better for the planet, versus buying bottled water.

This page welcomes you to the world of filtered water and how you can introduce it to your home. Whatever your lifestyle, Doulton has a solution. So read on to find out more!

Firstly, why would you want to filter your water?

Whilst the UK and most other countries have perfectly safe drinking water, some may still choose to filter their water for variety of personal reasons. For some households it may simply boil down to wanting to improve the taste of their water, others may be looking to reduce certain contaminants for peace of mind.

When it comes to the pros and cons of filtered water and whether it is right for you, there are several factors to consider. We've outlined some of the benefits, so that you can make an informed decision. You can also explore the solutions available to fit your own needs - and for any further advice you can always contact our customer service team for guidance. If you'd like to explore more about contaminants and your drinking water, click the button below.

A guide to contaminants

Better Tasting Water

One of the main reasons why people choose to filter their water is due to the taste. Despite our water supplies being perfectly safe, using chemicals such as chlorine to ensure that the water is 'clean' can lead to a rather 'swimming pool' like flavour. Some people also notice a lingering taste in the mouth from this when drinking their regular tap water. Other factors, such as water hardness, can also put people off drinking water from their kitchen at home.

The taste can also vary location to location. This can be for a variety of reasons, from source of the original water, through to the process it goes through and the age of the pipework in your property. It's important to understand that each water utility company does has strict regulations to ensure consistency and quality of the water they supply. So, despite the taste being different regionally, all of the tap water is safe to drink. Click the button below to read more about the data when it comes to tap water in England.

Tap Water in England Data

Woman in a green sweater drinking from a glass by a window with greenery outside

Woman holding a child in a living room with toys on the floor

Better for your health

When water tastes better, we tend to drink more of it. And drinking more water is always better for your body. Studies show that stay hydrated helps to fight fatigue, boost your mood and also help you to concentrate. It even helps the children to stay healthy, too.

When you choose to filter water with a ceramic water filter from Doulton, it also retains healthy minerals that benefit your body. Some water filters and purification methods strip these out. We keep them in because we know that not everything in your water is bad. Minerals such as Calcium for example, help to keep your bones and teeth strong. It can also help to improve muscle function. Whilst Magnesium is known to help to control blood sugar, bone health and maintain nerve function.

Better for our planet

If you rely on bottled water to keep you and your family hydrated, then switching to filtered water will not only help your pocket, but also help the planet!

It can take thousands of years for one plastic bottle to decompose, meaning that for every one that you throw away, you make a long-term negative impact on our planet. Not only that, but as they decompose they can leach microplastics into the environment, which can also make their way into our drinking water supply.

Countertop water filters, under-sink water filters and portable gravity water filters are all sustainable, no-energy-required solutions that help you to make a difference. And by eliminating the need for bottled water, they significantly reduce plastic waste and are more cost-effective in the long run.

Better for your home

Not only does choosing filtered water taste better, help the planet and provide peace of mind for your family; it also has a range of different benefits around your home.

From that cup of tea in the morning, to arranging your cut flowers in your favourite vase - each time your choose filtered water over unfiltered water, there can be a benefit. Even your pet will enjoy the taste of filtered water more due to the scent of chlorine not being present in their sensitive noses!

Whatever your reason for choosing to explore filtered water, Doulton will have a solution that fits. If you're unsure which product from our range will suit your lifestyle the best, take our quiz to find out! Click the button below and it'll take you to a series of questions around your water usage, home set up and preferences.

Take the quiz now